Professional Media Conversion

Convert V3

- is an entire suite of software tools designed for high-volume, high-fidelity media conversion. The user interfaces are designed for smooth and logical handling - even when dealing with thousands of source clips and multiple projects.


While Convert V3 was built originally for converting video formats, it is also well-versed in audio conversions, image sequence conversions, video stabilization, archiving and file renaming - plus comes complete with Waveform, RGB Parade, Vectorscope and Histogram scopes for detailed analyses of on-location video.


Also included are tools for anamorphic shooters, LOG color, cropping and re-scaling, apply 3d LUTs, audio conversions and re-sampling, cartoon and glitch art, 5.1 surround sound, archiving and file renaming, audio/video merge tool, stabilization tool and Monocle Retro Monochrome module.


For converting image sequences into video, check out the new im2 application designed to add new features to the Convert V3 image sequence processing pipeline.
im2 currently supports TIFF, EXR, DPX and PNG image sequences
and renders H.264, H.265, ProRes, MP4 HQ, QT RLE, MJPEG, DNxHD and OP Atom video formats with similar options as Convert V3 and video. Handling of im2 is based on Convert V3 so use remains familiar between applications.


New features in im2 image sequence processing include the ability to apply 3d LUTs, set unique timecode, burn-in timecode, set aspect ratio, and also provides an image info panel that shows color histograms, Exif information and includes a color picker for RGB or HSL values. Simply double-click on any filename in the im2 Media Pool to bring up the info panel.


Additionally, all licensed users of Convert V3 can use their license key to authorize im2 - or im2 can be purchased as stand-alone software at a reduced price. Please see here for more details...



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Take Control Of Time

PTS speed functions

- slow or fast motion made simple - Convert V3 provides speed / pts functions (presentation time stamp) for super-smooth slow motion or up to 20x speedup.

Convert V3 also provides the ability to change framerates with proper audio rendering plus provides drop-frame features for changing 50 & 60 fps footage to 30, 25 or 24fps.


Use the PTS function to simulate time-lapse photography from video by using the 10x or 20x speed-up options. Use the slowest shutter speed available when shooting video to provide motion blur associated with time-lapse sequences.


Convert V3 also gives you control over video timecode - set a starting timecode for a series of clips in the Media Pool and Convert V3 will calculate timecode for all of the clips in the batch automatically. It can also pass through native timecode (contained in a video clip) - or derive timecode from file creation times when no native timecode is present.


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Take Control Of Color

Color accuracy is critical to professional production pipelines and Convert V3 will maintain high color fidelity throughout most formats and conversions. Convert V3 has had the benefit of a long-term code base and several iterations of professional product including the popular AWPro Suite of conversion utilities and has specialized in producing the most color-accurate conversions possible.


Convert V3 also provides the ability to select the luma range (Rec 709 or Full-range) so converted files will actually contain the extended range of data. This means that the extra range information is not lost by the conversion process (as in other conversions).


Convert V3 brings accurate color rendition to image sequences too - whether generating a sequence or converting an image sequence into video, V3 maintains high color fidelity throughout conversions.


Convert V3 and all other software is written, maintained and supported by Wayne R Norton - designer of the first nanosystem used for large-scale image and signal processing used in the 454 Genome Sequencer DNA system. References can be located at



View Wayne Norton's profile on LinkedIn